Produced by MediaMonks. Concept by TBWA Singapore. Script and story by me.
To sell ‘Singapore’ to someone who knows nothing about it, our solution was simple — let’s bring the experience to them!
In virtual reality, we created a 4D Trishaw ride that transported one to downtown Singapore.
Their journey was then guided by a trishaw driver. ‘4D effects’ such as scents, spatial sounds and shocks (vibrations) created a heightened experience for all.
Don’t know anything about Singapore? Hop on and see it for yourself!
Produced by MediaMonks. Concept by TBWA Singapore. Script and story by me.